Tea News

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Meanwhile keep an eye out for guest blogs, industry insight and case studies.

Traditional tea, with a difference

PeggyEvery year, visitors flock to the New Forest to enjoy England’s enchanting natural heritage. Many choose to visit the charming town of Lymington, where they take a break from exploring with another English treasure – a delicious cup of Tetley, served at Peggy May’s Café.

Afternoon tea has proven so popular at this tiny café, that owner Cat has created several different options to offer something new to returning guests. A classic high tea includes scones, jam, clotted cream, and sandwiches, although visitors can also choose a more savoury ‘Huntsman’s Tea’ with cheese scones and chutney. All are served with a refreshing Tetley tea, served in a porcelain teapot.

Tea’s Top Tier

TajAfternoon tea originated with Anna, the 7th Duchess of Bedford, who invented the concept at a time when most people would only have two meals a day, which led her to complain of a ‘sinking feeling’ in the afternoon. She therefore decided to consume a pot of tea and a light bite, taken privately in her boudoir. She was soon joined by her friends, and the practice became so popular, that it spread throughout London.

The resurgence of this traditional dining style has allowed foodservice outlets of all types to create a point of difference on their menu. With an option to suit every customer, Tetley Tea Academy explores some of the most interesting afternoon tea concepts to give you inspiration.

Trending teas

blogTetley Tea Academy asked Irene Gorman, Communications manager of the UK Tea & Infusions Association, why the nation is falling even more in love with this classic beverage.

“There are lots of situations where I’ve noticed that tea has become increasingly popular. For instance, people would drink coffee after a dinner party, but more and more people are now choosing to drink tea.

“There’s such a wide range now from Earl Grey to Ceylon; if you don’t like any of those, there are others you may like. People don’t say, I don’t like wine, but rather, I like red, or I like dry wine; it’s the same thing with tea.

“You wouldn’t have asked yourself a few years ago, will I like that particular blend of tea. We didn’t really have an opinion about it; it wasn’t a discussion point. But that’s all changed now.

New leaves for 2015

greenConsumers are becoming more nutritionally aware, with almost double claiming ‘health’ as an important factor in their food and drink choices between 1995 and 2012. At no point in the year is this more prominent than in January. 

Losing weight, getting fit and a enjoying a healthier diet tops the list of New Year’s resolutions. As customers make these lifestyle changes, foodservice operators will need to adapt their offer too.

Case study: Tea with a Difference at Pop’s Cafe


Pop’s Café is pride of place on Maidstone’s High Street. With its art nouveau style curved glass window and door, it entices customers with its welcoming glow.

Although it looks like it could have been in situ for decades, Pop’s Café is in fact only a year old. Owner and manager, Aftab Rana started the business because he fell in love with the UK’s blossoming café culture, and thought he would bring a taste of it to Kent’s county town.

Making Time for Tetley at Thorpe Park Resort

Thorpe ParkThorpe Park Resort has joined forces with Tetley to provide guests with tea from a brand they know and love. 

More than 11,000 cups of Tetley tea have been sold at  the Resort this season. Due to this volume, Thorpe Park Resort has opted for Tetley Original One Cup packs – an economical solution which comes in sizes between 440 and 1540 teabags.  Samantha Tudor, Food and Beverage Manager says this is because it is the best way to provide a quick and efficient service to their guests.

“We  use a lot of tea throughout the year, and the peak period for our sales tends to be during the colder weather,” says Samantha. With the Resort open late into the night and in the chilly months of March and October, hot drinks are an essential part of the food and beverage offering.

For this reason, tea is sold in every Thorpe Park branded unit within the Resort. In the Thorpe Shark Hotel restaurant, Bar 360, Tetley Original is served in porcelain cups to accompany guests’ meals. At the kiosks, the emphasis is on takeaway tea.

A cup of Tetley Original to take away helps guests make time for Tetley during their action-packed day out. Heatproof cups with sip lids mean guests can grab a cuppa while they’re moving around the Resort, queuing for rides or enjoying the entertainment offering

Servingware with Style

TeawareAt half past three, everything stops for tea. So says the song, but actually tea is an enduring popular choice throughout the day and whether serving it to delegates at a conference, to customers in a café, or to those enjoying a celebratory high-end tea in a hotel, using the correct servingware is an important part of offering the best service. In fact, in its research Tetley found that the type of vessel tea is served in was the 6th most important factor to delivering a good cuppa. 

Nancy’s Vintage Teashop in Newmarket, Suffolk is typical of the growing number of ‘retro’ teashops opening across the country. Tea served vintage style is all about mismatched crockery and a quintessential British flavour.

An International Influence

Blog worldOur blenders have travelled around the world in search of the best tea, fruit and herbs for our infusions. Black tea made from the plant Camillia Sinesis is the most popular brew in Britain, although our tastes are evolving, inspired by infusions from other countries.

One of the biggest consumers of tea in the world, India is home to delicious Assam and Darjeeeling leaves. Generally, Indians love a milky, sugary tea, as the British who introduced the plant in the 19th Century influenced their tastes.

For a real Indian twist, brew a Tetley black tea bag with cardamom, cinnamon and a clove to give it a ‘chai’ flavour.

Case study: Brean Leisure Park

imagesBoasting a swimming complex, soft play area, golf course, bowling alley and funfair, Brean Leisure has something for everyone, and as a result has become one of the South West’s leading family destinations. To match the breadth of customers the holiday park appeals to, Brean wanted to have an extensive range of hot beverages to match.

With so much on offer, the Brean Leisure Park aims to maximise visitor spend by encouraging customers to spend the whole day in the venue. Excellent catering facilities ensure customers have no need to venture offsite in search of refreshment, and Tetley has helped the destination deliver this with its vast range of recognisable blends.

The 55,000 visitors each year are spoilt for choice by the catering offer which includes a pub-style outlet known as the ‘The Tavern’; restaurant ‘Big Al’s Grill and Bar’, and numerous other QSR outlets. Tetley is a central component of the hot beverages menu in each of these locations.

A Brief History of the Teabag

iced tea-2

Although it may seem humble, the teabag has a unique history. Following Tetley introducing it to the UK in 1953, this tiny invention came to alter the nation’s tea drinking habits forever. 

In 1908, Thomas Sullivan, a New York tea merchant, began shipping Indian and Chinese tea to his customers in little silk sample packages. Assuming they were meant to submerge the entire bag into the boiling water, his customers unintentionally changed the course of tea drinking for generations to come.

Following the popularity of Sullivan’s bags, the fabric was changed to gauze and commercial production began in the 1920s. World War Two slowed down teabag production and simultaneously its adaptation into daily life, however the 1950s saw them really take off. 

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